The MetaLife program provides a comprehensive collection of assets and resources designed by Aceva® to promote MetaLife in your office and community. Best practices suggest that an office that implements a variety of marketing tactics at the same time creates a synergy which produces the best return on investment.
The strength of your marketing strategy is based on the synergy between the media/digital efforts and your clinic’s grassroots marketing efforts as a whole. The reason for this is that a person may need to be exposed to an idea multiple times before they feel the need to take action on the information provided. Multiple touch points also ensure you are found in all phases of decision making by a potential participant.
It is important that you invest in the marketing materials necessary to expose your community to the MetaLife brand. Our MetaLife Store provides brochures, posters and flyers for the promotion of your new weight loss program. This store also has access to trade show backdrops and simple pull up displays for smaller events, gyms, corporate workshops, etc.
The following sections will outline several different sources of lead generation for your MetaLife program. The effectiveness of any program can be impacted by demographics, budget, local competition and your team’s ability to express their passion about the program and their ability to sell. Aceva® does not guarantee any level of growth based on these programs, however, they provide guidelines on what a general expectation can be on the various outlets.